All Case Studies

Hair by Tanja

40% fewer no-shows — how a salon turned empty chairs into booked appointments

-40%no-shows
6rescued appointments per month
0technical effort
Hair by Tanja
No-shows dropped 40% since Mandu set up the reminders. That saves us easily 600 euros a month. And I didn't have to do anything technical.

Tanja Hoffmann

Salon Owner, 5 chairs

About the Company

Hair salon with 5 chairs and 4 stylists. Focus on color techniques, keratin treatments, and personalized consultations. Modern, upscale salon with younger clientele.

Industry

Hair Salons

Solution

Automated Appointment RemindersAI Phone Assistant

Team Size

5 employees
Challenge

Empty chair, lost time.

On average, 4 to 5 appointments per week were no-shows — customers simply didn't appear. No cancellation, no message. With a full schedule, each no-show meant 30 to 90 minutes of empty chair that couldn't be filled.

Manual reminders — not feasible.

Call every customer the day before? With 25 to 30 appointments per day? Impossible. Send individual texts? Takes an hour. The stylists are hairdressers, not secretaries. They needed a solution that requires zero effort.

Solution

Automatic reminders 24h and 2h before

Every customer gets two reminders: an SMS 24 hours before and one 2 hours before. Including address, parking info, and the option to cancel or reschedule with one click. When cancelled, the slot is immediately opened for waitlisted customers.

Automatic waitlist for freed slots

Customers wanting short-notice appointments are placed on a waitlist. When a slot opens, they get an automatic notification — first come, first served. No manual calling, no checking.

Results

40% fewer no-shows

From 4-5 missed appointments per week to 2-3. Tanja Hoffmann: 'Most no-shows weren't malicious — people just forgot. Since the reminders, they either cancel in time or actually show up.'

Waitlist fills the gaps

Remaining cancellations are almost always backfilled — often within 30 minutes. Waitlisted customers are happy about the short-notice slot, the salon has no empty chair. Both sides win.

-40%

no-shows

6

rescued appointments per month

0 min

daily effort for reminders

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